Piney River, VA – On an unseasonably warm October day, NewGen™ welcomed many of our new licensees to Saunders Brother’s Nursery for our first annual NewGen™ Boxwood Field Day. Joining the NewGen™ and Saunders Brothers team were 12 attendees from 9 different nurseries, along with several researchers and industry professionals.
The day was jam packed with a combination of technical talks on the latest boxwood research, tours of both field and container production, information talks about the NewGen™ program, and lots of fun. The Field Day provided an opportunity for licensees to connect with one another, and for us at NewGen™ and Saunders Brothers to learn more about the team we are working with to launch the brand.
Licensees learned effective methods of producing the plants while getting to see them in a traditional production set-up. Most attendees will be receiving liners this fall or next spring, with the expectation of selling finished material the following year. The Field Day gave visitors a chance to get a sneak preview of what’s to come in the NewGen™ program.
Several of the technical talks highlighted Best Management Practices regarding growing cleaner boxwood. Dr. Chuan Hong from Virginia Tech spoke on his latest research projects on boxwood blight, including his exciting findings for using mulch as a preventative against this pernicious disease. Robert Saunders discussed the phytosanitary practices put into affect at Saunders Brothers Nursery, which are aimed at producing cleaner boxwood. Other talks included more details about the program and how we plan to share our story with the industry.
We capped off the night enjoying delicious local BBQ, bluegrass music, and fantastic mountain views at the home of Bennett and Lynn Saunders. The Field Day offered an exciting opportunity to network and learn more about the essential group of nurseries, joining our partner growers to launch the NewGen™ brand.
Plants will be for sale starting in 2020. Check out our ‘Partners’ page for more details on where you can find NewGen™ plants. We will continue to update this page as more licensees have plants for sale.